Privacy policy
Last updated: June 26, 2025. Website form wording added October 2026.
At Roadrunner Lock and Key ("we," "us," or "our"), a locksmith service at 3803 3rd St NW, Albuquerque, NM 87107, we are committed to protecting your privacy and safeguarding your personal information. This Privacy Policy explains how we collect, use, disclose, and protect your data when you visit our website (https://roadrunnerlockandkeynm.com/), contact us, or use our locksmith services, including vehicle lockouts, residential lockouts, commercial lockouts, key replacements, lock rekeying, and key fob programming across Albuquerque, NM, and surrounding areas like Rio Rancho and Bernalillo. We comply with applicable data protection laws, including the General Data Protection Regulation (GDPR) for EU residents and the California Consumer Privacy Act (CCPA) for California residents.
1. Information We Collect
We collect information to provide and improve our locksmith services. The types of information we may collect include:
- Personal information: contact details, including your name, email address, phone number, and physical address, when you request services, make inquiries, or book appointments in Albuquerque, NM, or nearby areas. Payment information (for example, credit card details) is processed through third-party payment providers.
- Usage data: information about your interaction with our website, including IP address, browser type, device information, pages visited, and time spent on the site, collected via cookies or similar technologies, and analytics data to understand how the website is used and improve it.
- Service information: details related to your locksmith needs, such as service requests, appointment history, and service locations in Albuquerque, NM, and surrounding communities.
- Website messages: when you send a message through our contact form, we receive the name, phone number, email address and message you enter, plus your IP address and browser type to help block spam. Form messages are delivered to us by email through a third-party email service.
- Other information: any additional information you voluntarily provide, such as feedback or correspondence with our team.
We do not collect sensitive personal information (for example, Social Security numbers) unless required for specific services and obtained with your explicit consent.
2. How We Use Your Information
We use your information to deliver our locksmith services and improve your experience. Specifically, we may use your data to:
- Provide services: process and fulfill service requests, such as emergency lockouts, key replacements, or lock rekeying in Albuquerque, NM, and surrounding areas.
- Communicate: respond to inquiries, confirm appointments, send service updates, or follow up on customer satisfaction by phone or email.
- Improve services: analyze usage data to improve our website and service offerings.
- Marketing: send promotional offers or newsletters about our locksmith services, with your consent where required. You may opt out at any time.
- Legal compliance: comply with applicable laws, regulations, or legal processes, and protect our rights, safety, or property.
- Security: detect and prevent fraud, abuse, or security incidents on our website or during service delivery.
3. Sharing Your Information
We share your information only as necessary or with your consent. We may disclose your data to:
- Service providers: third-party vendors who help us operate, such as payment processors, website hosting and email delivery providers, or analytics tools, who are bound by confidentiality and data protection obligations.
- Legal obligations: law enforcement, government authorities, or other parties when required by law or court order, or to protect our legal rights, safety, or property.
- Business transfers: in the event of a merger, acquisition, or sale of assets, your information may be transferred to a successor entity, with notice provided to you.
- With consent: other parties, such as marketing partners, only with your explicit consent.
We do not sell your personal information to third parties for marketing purposes without your consent.
4. Data Security
We use industry-standard security measures, including encryption, secure servers, and access controls, to protect your personal information. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security. In the event of a data breach, we will notify affected users as required by law and act promptly to limit any resulting risks.
5. Your Data Rights
Depending on your location, you may have the following rights regarding your personal information:
- Access: request a copy of the personal data we hold about you.
- Correction: request correction of inaccurate or incomplete data.
- Deletion: request the deletion of your data, subject to any applicable legal obligations.
- Opt-out: opt out of marketing communications or the sale or sharing of personal information (if applicable).
- Restriction or objection: restrict or object to specific uses of your data (for example, under the GDPR).
- Data portability: request your data in a portable format (for example, under the GDPR).
To exercise these rights, contact us by phone at (505) 347-2895, by email at rrlockout1@gmail.com, or by mail at Roadrunner Lock and Key, 3803 3rd St NW, Albuquerque, NM 87107.
California residents (CCPA): you have the right to know what personal information we collect, use, or disclose, and to opt out of the sale of your data (we do not sell data). Submit requests by email, phone, or mail, and we will respond within 45 days.
EU residents (GDPR): you have additional rights to restrict processing or lodge a complaint with a supervisory authority. We process data based on consent, contract performance, or legitimate interests.
We do not discriminate against users exercising their privacy rights.
6. Cookies and Tracking Technologies
We use cookies and similar technologies to improve your experience and analyze website usage. You can manage cookie preferences through your browser settings. Essential cookies are required for the website to work, while non-essential cookies (for example, analytics) require your consent. For details, contact us at rrlockout1@gmail.com.
7. Third-Party Links
Our website may contain links to third-party websites or services (for example, Google Maps). We are not responsible for the privacy practices or content of these third parties. We encourage you to review their privacy policies before providing any personal information.
8. Children's Privacy
Our services and website are not intended for individuals under the age of 16. We do not knowingly collect personal information from individuals under the age of 16. If we learn that such data has been collected, we will delete it promptly.
9. International Data Transfers
As an Albuquerque, NM business, most of our data processing occurs in the United States. For EU or international users, your data may be transferred to the U.S., where we use appropriate safeguards (for example, Standard Contractual Clauses) to comply with the GDPR and other applicable laws.
10. Changes to This Policy
We may update this Privacy Policy periodically to reflect changes in our practices or applicable laws. The updated policy will be posted on this page with the revision date at the top. Continued use of our services or website after changes are posted means you accept the updated policy. Significant changes will be communicated by email or posted on the website.
11. Contact Us
For questions, concerns, or to exercise your data rights, contact Roadrunner Lock and Key at (505) 347-2895, rrlockout1@gmail.com, or 3803 3rd St NW, Albuquerque, NM 87107.